UK Valentine’s Day 2020

UK Valentine’s Day 2020



Summary



UK Valentine’s Day 2020 report forms part of Retail Occasions series, and offers a comprehensive insight into the consumer dynamics and spending habits of British consumers for Valentine’s Day. The report analyses the major players, the main trends, and consumer attitudes.



Total spend on Valentine’s Day is forecast to have remained flat versus 2019 as the importance of Valentine’s Day is waning. The percentage of consumers that spent on the occasion fell by 0.7 ppts, with fewer spending on both retail and leisure as they cut back on unnecessary purchases.



Scope



– Tesco and Marks & Spencer’s special meal deals boost their ratings as the top grocers as they benefitted from an increasing number of consumers purchasing special Valentine’s Day meal deals from supermarkets.

– The percentage of Valentine’s Day shoppers purchasing food & drink for the occasion fell from 38.5% in 2019 to 37.9% in 2020, despite the proportion of purchases made on impulse rising.

– The number of Valentine’s Day shoppers giving a greetings card declined by 6.5 ppts this year versus 2019, driven by younger generations.



Reasons to Buy



– Use our in-depth consumer insight to learn which areas within Valentine’s Day are most important to ensure that product offerings are catering to the needs and wants of customers.

– Understand what drives consumers to purchase from a retailer, such as convenience, value for money and delivery options in order to maximise sales potential.

– Use our in-depth analysis of the leading retailers for Valentine’s Day in order to understand how to appeal shoppers and maximise market share.



Companies Mentioned:

Aldi

Aldo

Amazon

Anthropologie

Apple

Argos

ASDA

ASOS

B&M

Boots

Card Factory

Card Market

Clintons

Co-op

Debenhams

Disney Store

Dixons Carphone

eBuyer

Farmfoods

Fat Face

Flying Tiger Copenhagen

Fraser Hart

GAME

Gardencentreonline.co.uk

Goldsmiths

H Samuel

H&M

Halfords

HMV

Home Bargains

Homebase

Hotel Chocolat

House of Fraser

Iceland

Interflora

JD Williams

JML Direct

Jo Malone

John Lewis & Partners

Lakeland

Lidl

Littlewoods

M&Co

Marks & Spencer

Matalan

Morrisons

Next

Nike

Pandora

Paperchase

Poundland

Poundstretcher

Primark

River Island

Robert Dyas

Sainsbury’s

Sports Direct

Staples

Superdry

Swarovski

Sweaty Betty

Tesco

The Book People

The Fragrance Shop

The Perfume Shop

The Works

TK Maxx

Topman

Urban Outfitters

Very.co.uk

Waitrose & Partners

Warehouse

Warren James

Waterstones

WH Smith

Wilko

Wordery

Zara

Zavvi.com

Ritesh Tiwari is the Founder of Research By Markets. He has more than 7 years experience in the Market Research industry and a total experience spanning 18+ years. His core experience is in Sales and International Recruitments. Ritesh is a big foodie and a huge football fan, supporting Manchester United (EPL) and FC Barcelona (La Liga). He hardly misses watching any matches when these teams are playing. Get in touch with Ritesh via: enquiry@researchbymarkets.com *Industry Press Release is a part of Research By Markets.